Tuesday, 2nd November 2010, 12:00:00
Third quarter ecommerce spending in the US has increased by nine per cent compared to the same time in 2009 as more people turned to the internet to do their shopping.
ComScore published its latest estimates yesterday (November 1st) which showed that $32.1 billion (£20 billion) was spent in the three months up to the end of September.
Figures also showed that growth rates in online spending, compared to the same time last year, have now risen for four consecutive months which could encourage more businesses to operate online as well as in person.
Gian Fulgoni, the chairman of comScore, said that though the figures represent a "positive indicator for the upcoming season", people should remain cautious because of the economic context.
"Even Americans who do have jobs still aren't confident enough to spend freely and many are still pained by their loss of wealth since the financial crisis struck in 2008," he said.
A report published by the Boston Consulting group last week found that ecommerce is also worth £100 billion to the UK economy every year.
Posted by Phil Williams
Categories: | Ecommerce |
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