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Monday, 7th February 2011, 13:54:00
Ecommerce spending rises in final quarter of 2010
US ecommerce figures for the final quarter of 2010 have been released and show another double-digit rise between quarters.
Market research firm comScore found that around $43.4 billion (£26.94 billion) was spent in the final three months of the year, up 11 per cent on the same time last year.
Furthermore, the figures were higher than any final quarter from the previous three years as more people turn to the internet to do their online shopping.
Gian Fulgoni, the chairman of comScore, said that there were many landmarks in the final quarter and that more of the same is expected in the coming 12 months.
"The 2010 holiday season saw the first billion-dollar day on record and several more surpassing $900 million to help propel Q4 to record spending levels," he said.
"We anticipate that the progress we've seen in the past year as we climbed out of the recession will continue with sustained double-digit growth rates in 2011."
A report by Ovum, published last month, said that with 1.4 billion people having access to broadband by 2015, online cart spending could rise.
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Posted by Phil Williams
Categories: | Ecommerce |
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