Managed Hosting News 
Thursday, 10th March 2011, 17:13:28
Dot TV domain name auction takes place as popularity rises
A massive auction on .tv domain names has taken place over the internet as the popularity of the suffix increases.
SnapNames and Mokier auctioned several addresses that had previously been reserved elsewhere, without being taken on.
The firm believes that the growth of video over the internet is leading many businesses to take an interest in .tv endings, including air.tv, stocks.tv and bargains.tv.
In a press release ahead of the event, parent company oversee.net said that the rise in popularity is because of increased use of video content.
"A .tv domain name is the best way to signal that a site has video, animation, audio or streaming content," it said.
"From the web address alone, users know to expect playable content and an interactive online experience, key components for engaging visitor traffic."
Earlier this week, it was revealed that there have been two million registrations for the Australian domain name .au.
Posted by Henry Thomas
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