Managed Hosting News

 Thursday, 22nd December 2011, 16:33:35

Budgeting 'is vital for ecommerce site setup'

Budgeting 'is vital for ecommerce site setup'

Small to medium-sized businesses looking to branch into the world of ecommerce should bear some simple budgeting components in mind before they make the move.

This is according to one expert from, an internet marketing company, who suggested that money for separate components of a website such as logo, brand design, shopping cart software and creative assets should be well planned out.

Dave Bird, managing director of the website, said: "Don't restrict payment gateways and get the best online shopping cart software your budget allows, ensuring it suits your business."

He added that plans should be put in place for adequate internal infrastructure to support a potentially busy site and also for seasonal trends.

The expert, who has been involved in online marketing since 1998, also mentioned that businesses should thoroughly assess their competitors and their sites before embarking on their own.

Recent research from retail association IMRG suggested that shopping online on ecommerce sites will continue to thrive on Christmas Day and Boxing Day, with a predicted £186.4 million in takings on the former.

Posted by Phil Williams

Count on Hostway to help you deliver a secure, around-the-clock online shopping experience to your customersADNFCR-1984-ID-801247964-ADNFCR

Categories:  |  Ecommerce  |  

Related Headlines:

 22-12-2011: Ecommerce sales reach record level for John Lewis

 21-12-2011: Ecommerce sites 'to continue selling on Christmas Day'

 20-12-2011: Ecommerce markets are highly competitive, expert warns

 16-12-2011: Hull named the ecommerce capital of England

 16-12-2011: Festive ecommerce sales 'flatlining with no UK growth'

Previous Headlines:

 22-12-2011: Ecommerce sales reach record level for John Lewis

 22-12-2011: Cloud computing 'could have many advantages'

 21-12-2011: Ecommerce sites 'to continue selling on Christmas Day'

 20-12-2011: domain name goes on general sale

 20-12-2011: named 2011's most expensive domain name

Meet the News Team...

CALL: 0808 180 1880

or just email our Sales Team if you have any questions about any of Hostway’s services.

News Categories:

Read the latest headlines from these selected categories...

News Archives:

Previous headlines...

* All prices exclude VAT where applicable. All plans, packages and offers are subject to terms and conditions of sale available on the site.

© Hostway Corporation. All rights reserved.

A global web hosting leader, Hostway has strategic locations in the United States and Europe, including the Netherlands, Belgium, France, Romania and Germany, as well as Korea, India, and Australia.