Managed Hosting News 
Tuesday, 12th April 2011, 16:00:00
IBM announces new measures to help boost cloud adoption
IBM has unveiled new pricing structures and licensing options as it looks to encourage more businesses to take advantage of cloud computing technology.
The firm will allow independent software vendors to rent its products with zero per cent financing and deferred payments, aimed at enticing more companies into the world of cloud.
According to channelbuzz.ca, IBM believes that there is $7 billion (£4.28 billion) worth of potential in cloud hosting services in the next four years and is doing all it can to take advantage.
Dave Mitchell, director of strategy for independent software vendors & developer relations at IBM, told the news provider that cost is the key to whether businesses sign up.
"For anyone looking at the characteristics of cloud computing, this pay-as-you-go or subscription type of pricing is a key part," he said.
"Our application developers delivering SaaS solutions tend to offer via the subscription model, and in response to that, we're aligning our middleware pricing with how they charge."
Last month, IBM opened a new cloud services centre in Singapore to help local companies with cloud adoption.
Posted by Judy Gifford
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